If you are serious about building an online business to the level where you can finally quit your day job, you've found the right article. I'm going to talk about the 3 reasons that email list building is one of the most effective methods for building a thriving, scalable online business.The first reason is down to a popular saying in internet marketing.
You may have heard the saying that "the money is in the list".Essentially, what this means is that when you have a mailing list with hundreds or thousands of people on it, you can simply tap into a ready-made traffic source whenever you want.If you become proficient at sending out promotions to your email list, you can pretty much make money on demand.The second reason is that you have the ability to follow up with your subscribers.
The whole idea behind capturing people's email addresses when they arrive at your site is so that you have the ability to contact them later. The reality is that most people don't purchase a product until they are exposed to it at least 7 times.If you have someone visit your site and they aren't prepared to buy and decide to leave, they're gone forever.If you are able to capture their email address, you can follow up with them on a regular basis and keep your product in their minds.This is very powerful stuff.
The third reason that email list building is so powerful is that you basically have an instant, on-demand traffic source at your finger tips.Instead of spending an exorbitant amount of time and money trying to get your site ranked with SEO and hoping and praying that you get some traffic, with an email list all you have to do is send out an email. Depending on the size of your list, a well-written email to a responsive email list can generate highly-profitable traffic to your website on a daily basis.It is a very dangerous prospect in online marketing to put all your eggs in one basket and rely on the search engines for your traffic. Instead, you should focus on building your email list and ensuring your own source of traffic for years to come.
As with any element of internet marketing, email list building takes time and practice to become proficient at but I believe it is one of the most powerful strategies you can learn to take your online business to the next level.
